CLEARER SKIN IN JUST 2WEEKS

African Black Soap is one of the oldest beauty secrets on the African continent. Created by the Yoruba of West Africa many centuries ago and spread to Ghana and along the West African coastline, African Black Soap is arguably the most effective and widely used African skin and haircare beauty product in Africa, North America and Europe today.

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OUR PRODUCTS

All Natural for Clear Skin Confidence

Benefits of our Products

Traditionally Crafted For Value & Healing

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AUTHENTIC

You are getting a 100% authentic West African product that works!

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CONFIDENCE

Expect Clearer skin in just 2 weeks and get that clear skin confidence.

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LONG LASTING

Our 330g lasts for 7 months over 300 washes.

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HEALING

Helps heal acne, darkspots, eczema, hyperpigmentation, psonasis, Anti-viral, Anti-fungal & Anti-bacterial.

The Story Behind The Name

African Black Soap with its deep cleansing and healing properties is scientifically proven to be a highly effective natural exfoliant, a powerful anti-bacterial, anti-fungal and anti-viral healing soap that will give you that clear glowing skin you desire and the confidence you deserve.

Unveiling Truly Authentic Traditional African Black Soap

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Reviews

Dr. Laura Musonye

I have dry skin. While I loved the soap on my skin, I needed an emollient after my shower. Shea butter helped and I’m lucky I had some.

Marcie K

I’m am highly satisfied with my black soap. It makes my skin feel soft and rejuvenated when I use it, and I can stop buying facial soaps, as this takes care of everything. I would highly recommended it to anyone.

Veronica A.

Honestly, it is a soap every African woman needs to know about it. I had good skin before, but now my skin is so good, people stop me to ask what I use.

Bunmi Alugbin

I started using the Ase African black soap in Year 2021 and immediately fell in love with it. It suited my skin well and the lather was refreshing. It has become my everyday soap and I have been using it consistently for almost 2 years and my skin glow is amazing.

Frequently Asked Questions

African black soap is a unique all-natural soap that is made from plant-based ingredients such as plantain and cassava skins, cocoa pods, and palm kernel oil. It was created centuries ago in Yorubaland and has spread throughout West Africa. It is known all around the world for its deep cleansing and exfoliating properties and is for both skin and hair.

African black soap has several benefits that are almost immediately obvious to a first time user. Excellent for both skin and hair, African black soap will reduce the appearance of blemishes and dark spots, improving skin texture and tone, and even moisturizing dry skin. It is very effective in treating skin conditions like eczema, psoriasis, acne and hyperpigmentation.

There is a lot of misinformation about black soap. The original and most authentic type of African black soap is Nigerian black soap made in Yorubaland, SW Nigeria. Yourubaland is where black soap was first created many centuries ago before it was introduced to other West African countries. It is known as – Ose Dudu. Nigerian black soap has a very deep brown hue to it that is similar in colour to dark roast coffee or 100% cocoa dark chocolate. It is also the most expensive black soap and is of very high quality. It should be hard but soften and melts when exposed to air.

After this is the Ghanaian Black Soap or Alata Samina, which is a version of Nigerian black soap but with improvised ingredients which result in a chunky  light brown coloured brittle product. It is less expensive than Nigerian black soap and it is a lot more available due to cheaper price. The light brown colour is how you know the difference. Ghana black soap is an affordable alternative to Nigerian black soap if you can find a reputable brand.

There is also the fake black soaps which are jet black or charcoal in colour. Any soap that is jet black or rock-hard and brittle, like a regular toilet soap, is fake. Premium black soap should be firm but slightly moldable.

Yes it is. While African black soap is generally considered to be suitable for all skin types, some people may experience dryness while using it. This is because the soap contains natural exfoliants. This is a good thing! To counter dryness, use natural oils like jojoba for the face and shea butter for the body and hair while still damp.

Some commercial African black soap products may contain synthetic fragrances or other additives that can cause skin irritation. You should avoid these brands and stick with all-natural brands like Ase African black soap.

African black soap is a good option for people with sensitive skin, as it is made from natural ingredients and does not contain harsh chemicals like regular soap. However, it is important to ease your skin into using African black soap by using it every other day for as little as 1 minute and gradually increasing the frequency and duration.

Yes, African black soap can be used on the face and body as a gentle cleanser. However, it is important to ease your skin gently into the use of black soap, especially if you have sensitive skin.

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